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Lena Hansson

Senior lecturer

Lena Hansson
Senior lecturer
Marketing
lena.hansson@handels.gu.se
+46 31 786 5492
0766-185492

Room number: J910
Postal Address: Box 606, 40530 Göteborg
Visiting Address: Viktoriagatan 13 , 41125 Göteborg


Department of Business Administration (More Information)
Box 610
405 30 Göteborg
www.fek.handels.gu.se
fek@handels.gu.se
Fax: +46 31 786 1466
Visiting Address: Vasagatan 1 , 411 24 Göteborg

About Lena Hansson

Research areas

  • Digitalization of consumption
  • Retailing
  • Devices
  • Accessibility
  • Design

Teaching areas

  • Branding & Consumption
  • Consumer behaviour

Showing 21 - 30 of 34

2010

Gender Bending Through Design – an Account of a Student Project on Gender
Lena Hansson, Marcus Jahnke
New Perspectives in Design Management – Selected Writings from Business and Design Lab 2007-2010, Göteborg, Business & Design Lab Publication, Chapter in book 2010
Chapter in book

Aging with grace? Images of older consumers in Swedish women’s lifestyle magazines
Lena Hansson
Nordic Conference on Consumer Research, 10-11 June, Vaasa Finland, Conference contribution 2010
Conference contribution

Finding, reaching and comprehending-How accessibility in retailing can be enhanced for older consumers
Lena Hansson
NRWC 2010, 2nd Nordic Retail and Wholesale Conference, Gothenburg, Sweden, 10-11 November 2010. School of Business, Economics & Law, University of Gothenburg, Conference paper 2010
Conference paper

2009

Design, gender and competitiveness
Lena Hansson, Magnus Mörck, Magdalena Petersson McIntyre
I: John Bryson and Grete Rusten (eds.) Industrial Design and Competitiveness: Spatial and Organizational Dimensions, Palgrave Macmillan, Chapter in book 2009
Chapter in book

Establishing a Healthy Drinking Culture, Systembolaget – Alcohol Monopoly and Public Health
Karin M. Ekström, Lena Hansson
In: Hong Cheng, Philip Kotler & Nancy Lee (ed.) Social Marketing for Public Health: Global Trends and Success Stories, Jones and Bartlett, Chapter in book 2009
Chapter in book

2007

Universal Design to Make a Difference
Lena Hansson
Nordic Consumer Policy Research Conference. Helsinki 3-5 October 2007, Conference contribution 2007
Conference contribution

The Power of Design - Allies Fighting Design Exclusion
Lena Hansson
Little Monsters (De)coupling assemblages of consumption, Berlin, LIT Verlag, Chapter in book 2007
Chapter in book

2006

Showing 21 - 30 of 34

Page Manager: Malin Tengblad|Last update: 6/29/2016
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